Workplace diversity values the differences in employees who work for your organization, according to The Multicultural Advantage website. Communicating your diversity program to your employees and the public typically involves publishing materials, such as brochures and flyers, that describe your commitment to contributing to a productive environment. Once you establish your values and strategic goals, ensure employees take responsibility for upholding them. By providing tools and resources for your employees and customers, you demonstrate the importance of maintaining a culture of acceptance.
Instructions
1. Prepare promotional materials that describe your programs that support diversity at your company. Typically, these programs provide details about recruitment strategies, disability and accessibility policies, advancement and retention strategies and tools for maintaining a healthy work environment for all.
2. Publish detailed demographics about your company on your company's website or generate a press release to your local media to describe your diverse employee population. Announce affiliations or partnerships with organizations, such as Management Leadership for Tomorrow, which helps minorities achieve business leadership positions. Additionally, if your company has won awards related to ethics, list them. The Ethisphere Institute recognizes the most ethical companies each year (see the Resources section).
3. Sponsor leadership conferences or other events at local universities. Foster the creation of employee and community groups to give participants opportunities to discuss different aspects of accepting and cultivating diversity, such as gender, age, ethnicity, national origin or disability.
4. Publish a nondiscriminatory policy on your company's website or include a handout in materials that you distribute to potential job candidates. Set an example for other employers in your area. All forms of harassment should be unacceptable. Illegal or harmful acts should be dealt with promptly.
5. Conduct regular surveys with both employees and customers to assess how they perceive your company's commitments. Involve employees in changing policies and procedures that do not support diversity initiatives. All employees should be aware of diversity programs that encourage productive working environments by emphasizing personal and professional integrity. Customers should see your company as innovative, flexible and reliable in supporting the community.
6. Schedule and run educational sessions on valuing diversity for both employees and your community. Include topics such as generate a diversity plan to manage programs that ensure valuing differences. Record a short video of company executives proclaiming a commitment to maintaining diversity. Create a quick reference guide that lists tools and resources available to employees and customers. The guide should include a list of your company's strategic goals, links to policies and procedures related to maintaining a diverse workforce and quotes from executives endorsing the company values related to diversity.
7. Design and develop marketing materials that reflect diverse populations. Ensure the image that you project shows a consistent message. For example, avoid featuring a single age range or ethnic group in your advertisements or company literature.
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